Content Creation
Guidelines
TAKE PAUSE
From the Founder
Hello Lovely,
I started Merigold to empower women to pause. As a nurse, mother, wife, natural food chef, and nutritionist, I’ve seen firsthand the toll constant striving takes on the body—it’s true, the body does keep the score.
I didn’t want my daughters to grow up thinking they needed to participate in the incessant hustle to be worthy. I knew I needed to be the example.
Merigold offers a clean, organic skincare, but it is more than just skincare. It is reclaiming our moments from the endless to-dos and distractions. It is nourishing our skin, bodies and souls with quality ingredients both on and in our bodies, and taking up the space for ourselves, so we can emerge truly refreshed. We are a community of women, reclaiming our natural beauty and the space to breathe. Together, we are unstoppable.
Here is your moment of pause—all you need to do is take it.
With great love,
Hillary Tijerina
Founder
Get Started with Your Oil Cleanser!
Hello and welcome to our Oil Cleanser trial, my friend! We're thrilled that you're joining us to try our pre-released product which isn't available to the public just yet. We aspire to deliver exceptional products and highly value your feedback, so we're eagerly looking forward to hearing what you think!
In addition to the product itself, we'd love to share some information with you about oil cleansers - such as how to use them effectively, what common mistakes to avoid, why you may experience skin purging initially, and what sets Merigold's Oil Cleanser apart from the rest.
If you have any questions or concerns, please don't hesitate to reach out to us. We will be sending a weekly email with a questionnaire to gather your thoughts and opinions, and we truly appreciate your honesty and willingness to help us welcome this product to the market.
Carrying Stress in Shoulders and Neck? 5 Simple Ways to Release It
Stress, emotion, and anxiety are part and parcel of the human experience. However, the ways these feelings physically manifest in our bodies can often be overlooked. Carrying stress in shoulders and neck so a common result of prolonged stress and anxiety. In this article we talk about why you might be feeling the tension in those areas but also five simple and practical ways to help release it.
The Magic of Oil Cleanser: Time to Transition
You've been with us on this journey as we continually explore new and effective ways to prioritize your skin health. This week, we're delving into the world of oil cleansers - a skincare innovation that's transforming the way we think about face washing. Yes, you heard it right, oil cleansers. We know it may seem counterintuitive to use oil to clean your skin, but bear with us. The science is compelling, and the results are even more so.
Nourishing Your Skin: Unveiling the Gut-Skin Axis
In our quest for radiant and youthful skin, we often focus on external remedies like creams, serums, and treatments. However, an often overlooked aspect of skincare lies within our bodies—the gut-skin axis. Emerging scientific research suggests that what we eat has a profound impact on the health and appearance of our skin. By nourishing our bodies from the inside out, we can unlock the key to a vibrant and glowing complexion. In this article, we will delve into the significance of the gut-skin axis and explore the importance of consuming specific foods to support skin health
Achieving Radiant Summer Skin: A Holistic Approach to Skin Care
As the days get longer and the temperatures rise, it's time to revamp our skin care routines to embrace the summer season. Rather than resorting to extreme beauty measures, we believe in a holistic approach to skin care that focuses on nourishing the body from within, using natural products, and promoting graceful aging. Let’s explore some essential summer skin care tips that encompass a full-body approach, including nourishing foods, our very own Merigold powdered facial mask, and promoting long-lasting beauty.
Tips for Creating Content
Gathering Inspration
Content Ideas
- Intro for any voiceover:“Did you know" or“My Latest Obsession"
- Feature the mixing, application, and afterglow (helping show that the face mask is really easy touse)Highlighting the different stages of the mask (powder form, once mixed, being applied, once applied, and then post benefits of face)Unboxing of Ritual Kit and Masks
Important Things to Communicate
Thing to Highlight or Share
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Helping you drive reach
Creative Direction
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Content Examples
@merigoldco Loving our Hydrate and Glow facial oil ✨#Merigoldskincare #momentsofpause ♬ Sounds Like Sales - TikTok For Business